DOWNY x HARBAUGH

This is the story of a famous football coach who loves his khakis and the redheaded manchild hired to keep them wrinkle-free.

A week before launch we teased the campaign by leaking fake practice footage. Two sportswriters thought Harbaugh’s “khakis guy” was real.

Made with: Lillian O’Connor, Joe Mongognia, Abigail Hoeflinger, Alyssa Gaddis

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DOWNY WRINKLE GUARD

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DOLE FRUIT